strategy-led branding that positions your business to grow
Choose the experience that matches where you're headed.
brand identity
design
This package is designed for business owners who are ready to move beyond DIY branding and establish a professional, cohesive identity.
You’ll walk away with a strategic visual foundation that clearly communicates who you are, what you offer, and how you should be perceived.
• Brand strategy +
positioning session
• Creative direction
• Primary logo
• Secondary logo
• Submark / icon
• Curated color palette
• Typography system
• Mini brand guidelines PDF
• Web + print ready files
• One refinement round
THE BREAKDOWN
BEST FOR:
WHAT’S INCLUDED
TIMELINE
INVESTMENT
the BRAND STARTER
PACKAGE 01
For businesses ready to build a clear, confident brand foundation.
direction + design
deliverables
• Brand clarity questionnaire
• Strategy session
• Welcome packet
• First payment
• Creative direction board
• Logo development
• Color + typography
• Refinement
• Final files
• Brand guidelines
• Asset folder upload
• Final payment
onboarding
Starting at $3,000
Split into two payments throughout the branding process. First payment due at onboarding.
New or early-stage brands ready for clarity and consistency.
If you're refining an existing brand, the Glow-Up may be a better fit.
This package is designed for business owners ready to move beyond DIY branding and build a cohesive, professional identity. You’ll walk away with a strategic visual foundation that clearly communicates who you are and how you want to be perceived.
Best for: Businesses ready for clarity and consistency.
THE BREAKDOWN
WHAT’S INCLUDED
INVESTMENT:
starting at $3,000
Timeline: 2–3 weeks
- Brand strategy & positioning session
- Creative Direction
- Primary Logo
- Secondary Logo
- Submark / Icon
- Curated Color Palette
- Typography System
- Mini Brand Guidelines PDF
- Web + Print-Ready Files
- One Round of Refinements
Split into two payments. 50% due at onboarding, 50% before launch.
The Glow-Up refines and expands your brand into a cohesive, elevated identity system.
Designed for businesses ready to align their visuals with their growth.
You’ll leave with a refined, scalable brand built for what’s next.
• Expanded brand strategy refinement
• Refined creative direction board
• Expanded logo suite (variations)
• Brand patterns or supporting graphics
• Typography refinement for scale
• Social or marketing asset templates
• Brand application mockups
• Additional refinement round
• Extended brand guidelines PDF
• Strategic brand usage direction
THE BREAKDOWN
BEST FOR:
WHAT’S INCLUDED
TIMELINE
INVESTMENT
the BRAND glow-up
PACKAGE 02
direction + design
deliverables
• Brand audit + discovery questionnaire
• Strategy alignment session
• Asset collection + review
• First payment
• Refined creative direction
• Expanded logo system development
• Pattern + asset creation
• Typography refinement
• Feedback + revision round
• Complete brand identity system
• Extended brand guidelines PDF
• Social/marketing asset templates
• Organized asset folder upload
• Final payment
onboarding
Starting at $6,000
Split into two payments throughout the branding process. First payment due at onboarding.
Established businesses ready to look as professional and positioned as they truly are.
If you're building both brand and website from the ground up, the Full Alignment may be a better fit.
Everything in Brand Starter, plus:
For established brands ready to evolve, refine, and elevate their presence.
This package is designed for businesses that already have a brand foundation but know it’s time for a strategic refresh. Whether your visuals feel outdated or your messaging no longer reflects your growth, we’ll refine and elevate your brand so it aligns with where you’re headed next.
You’ll walk away with a more polished, cohesive identity that feels aligned, confident, and built to grow with you.
Best for: Established businesses ready for refinement and strategic evolution.
THE BREAKDOWN
INCLUDES EVERYTHING in
Brand Starter, plus:
INVESTMENT:
starting at $6,000
Timeline: 3–4 weeks
- Brand audit & strategy refinement session
- Creative direction refresh
- Logo refinements or redesigned identity elements
- Elevated color palette + typography system
- Expanded brand guidelines
- Visual consistency across key brand touchpoints
- Web + print-ready files
- Two rounds of refinement
Split into two payments. 50% due at onboarding, 50% before launch.
This is the most comprehensive experience — combining brand strategy, visual identity, and custom website design into one cohesive transformation.
Built for businesses ready to elevate their presence and present a fully aligned brand online.
You’ll walk away with a strategic foundation and a polished digital presence that supports real growth.
THE BREAKDOWN
BEST FOR:
WHAT’S INCLUDED
TIMELINE
INVESTMENT
the full alignment
PACKAGE 03
direction + design
deliverables
• Brand + website questionnaire
• Strategy alignment call
• Site structure planning
• First payment
• Brand identity refinement
• Website wireframes
• Page layout design
• Mobile optimization
• Feedback + revisions
• Complete brand identity system
• Custom website (4–5 pages)
• Brand guidelines PDF
• Launch support + walkthrough
• Final payment
onboarding
Starting at $8,500
Split into two payments throughout the branding process. First payment due at onboarding.
Established businesses ready for a refined brand and a professional online presence to match.
If you’re focused solely on visual identity without website development, the Glow-Up may be the better fit.
Everything in Brand Glow-Up, plus:
• Custom website design (4–5 pages)
• Strategic page structure + messaging guidance
• Homepage + core page layout design
• Mobile-optimized design
• Launch-ready setup
• Final brand + website handoff
• Basic SEO setup
• Website walkthrough training
• Two branded collateral pieces
• Extended refinement rounds
For businesses ready for a fully aligned brand and website experience built for long-term growth.
This is a comprehensive brand and website experience designed to bring clarity to every layer of your business. We align strategy, messaging, visuals, and website structure so your online presence works as a true extension of your brand.
You’ll walk away with a cohesive identity and a strategic website built to convert, communicate clearly, and support your next level of growth.
Best for: Growth-minded businesses ready to invest in a fully aligned, high-performing brand and website.
THE BREAKDOWN
INCLUDES EVERYTHING in the Brand Glow-Up, plus:
INVESTMENT:
starting at $8,500
Timeline: 5–7 weeks
- Brand strategy & positioning
- Full visual identity system
- Custom website design (up to 5 pages)
- Conversion-focused structure & copy guidance
- Foundational SEO setup
- Google Business Profile optimization (if applicable)
- Brand guidelines + asset delivery
- Launch support
Split into two payments. 50% due at onboarding, 50% before launch.
Yes. Projects are typically split into two payments — one to begin and one before final delivery. Larger projects can be structured in milestones if needed.
Do you offer payment plans?
How long does the process take?
Frequently Asked Questions
I design exclusively in Showit. It allows for fully custom layouts, strong SEO foundations, and an easy-to-manage editing experience.
Do you only design in Showit?
You’ll receive final files, organized assets, and brand guidelines — plus website training if applicable. I love watching you move forward confidently.
What happens after launch?
If you’re building from scratch → Brand Starter.
If you need refinement → Glow-Up.
If you want brand + website aligned → Full Alignment.
If you’re unsure, we’ll clarify it together on a Discovery Call.
How do I know which package is right for me?
That’s completely fine. We can either refine and expand your existing logo into a cohesive identity system or redesign it if your brand has outgrown it. We’ll determine the right direction during discovery.
What if I already have a logo?
Most brand identity projects take 4–6 weeks, depending on scope and responsiveness.
Full Alignment (brand + website) typically ranges from 6–10 weeks.
