Strategic Design That Connects & Converts

Here’s a closer look at some of the small businesses I’ve partnered with — helping them show up with confidence, clarity, and cohesive visual identities. From food brands to wellness businesses, each story reflects intentional strategy and thoughtful design.

DiLuigi Foods

Goal: Help this family-owned food business establish a consistent, craveable presence on social and shelf.

Solution: Created branded social launch content, on-brand promotional graphics, and worked closely with their in-house team to support ongoing visual strategy.

Highlights:

  • Social Media Graphics and Reels
  • Branded Food Photography
  • Video promo with call to action

DiLuigi Foods Instagram

Upon Awakening

Goal: Create a welcoming, nature-inspired coffee brand that felt like a deep breath and a fresh start — as comforting as the first sip.

Solution: Andrea Ann Design crafted a brand identity rooted in calm, natural tones and elegant typography. From in-store signage to packaging design, every visual detail was thoughtfully considered to create a consistent and inviting experience. The brand voice stayed true across customer touchpoints — from the moment guests walk through the door to when they take their coffee to go.

Highlights:

  • Brand Identity Design
  • Menu Boards & In-Store Signage
  • Packaging & Sticker Design
  • Lifestyle Photography

Pete's Meals

Goal: Elevate Pete’s Meals’ brand identity to reflect their flavorful, convenient meal offerings — and build recognition in both their storefront and delivery presence.

Solution: Andrea Ann Design crafted a full visual identity system that brought Pete’s brand to life. From a bold, memorable logo to vibrant takeout bags and business cards, every touchpoint was designed for consistency and impact. We also styled and photographed their delicious meals and created branded T-shirts to bring a polished, professional look to their team.

Highlights:

  • Brand Identity
  • Branded Takeout Bag
  • Business Card Design
  • Team T-Shirts
  • Food Styling & Photography
  • Pete's Meals

RJK Painting

Goal: Elevate RJK Painting from a small local business to a recognizable brand that reflects their high standards, precision, and professionalism.

Solution: Andrea Ann Design developed a full brand identity system for RJK Painting, including a distinctive logo and custom color palette that aligned with their values. We extended the brand across every touchpoint — from printed flyers and ad layouts to bold van signage — creating a consistent and trustworthy visual presence. An informational, visually engaging website was designed and optimized for search, making it easy for new clients to discover and contact them online.

Highlights:

  • Full Brand Identity Design
  • Print Collateral
  • Branded Van Signage
  • Project Photography
  • Informational, Visually Engaging Website Design & SEO
  • Boosted Local Recognition & Qualified Client Inquiries

RJK Painting Website

SocialMedia RJKPainting Instagram Post

True Botanicals

Goal: Design a conceptual skincare brand that embodies purity, intention, and scientific beauty.

Solution: Andrea Ann Design created the entire brand identity for this concept studio, from logo design and moodboard direction to refined packaging design. The visuals were crafted to appeal to a modern wellness-driven audience through soft, earthy tones, botanical illustrations, and elegant type treatments.

Highlights:

  • Conceptual Brand Identity Design
  • Moodboard, Logo, and Typography Direction
  • Packaging Design & Mockups
  • Visual Stortelling for Clean Beauty

Note: True Botanicals is a fictional brand concept created by Andrea Ann Design for portfolio purposes.

true-botanical-logo-purple-product-and-box

Ready to Make Your Brand Unforgettable?

Whether you're launching something new or refreshing what’s already there, I’d love to help you create a brand that connects and converts. Let’s bring your vision to life with strategic, beautiful design — made just for you.

Let's Work Together!